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Privacy Policy

This Privacy Policy describes how chickenroadgames.co collects, uses, stores and protects data when adults in the United Arab Emirates and other permitted regions visit the Site to read guides, play the free Chicken Road demo or follow links to third-party casino operators. The Site is an informational resource, not a casino. We do not process real-money bets, hold player funds, issue payouts or run KYC checks. In fact, privacy should be simple — no fog, no trick wording, no surprise data grabs hidden in paragraph nineteen.

Please review this policy before you use the demo or click through to a partner platform.

Who Operates This Site

chickenroadgames.co is an independent informational guide dedicated to the Chicken Road crash-style casino game developed by Spribe. The Site publishes game rules, strategies, feature breakdowns and an embedded free demo. It also contains affiliate links to licensed third-party casino operators where real-money play is available. We are not the game developer. We are not a casino. We do not handle your money or your identity documents. Think of us as the guidebook, not the airport.

If you have questions about real-money play, payments or verification, contact the casino operator you registered with — not us.

Data We Collect

We only collect data that has a clear purpose: keeping the Site running, understanding how visitors use it and making the content better. Some of it appears automatically when you load a page. Some of it you hand over voluntarily if you choose to contact us. None of it includes payment card numbers, passport scans or anything remotely close to that, because we simply have no reason to ask.

The main categories are:

Technical data — IP address, browser type and version, operating system, device type, screen resolution, language settings and referring URL. This is what every web server records when you visit any website. Ours is no different.

Usage data — pages viewed, time spent on each page, scroll depth, click patterns, date and time stamps. This helps us figure out which guides are useful and which sections put people to sleep.

Cookie data — small files stored on your device that help the Site function, remember preferences and feed analytics. More detail in the Cookies section below.

Demo interaction data — when you launch the free Chicken Road demo, the embedded player (hosted by a third-party provider) may collect its own technical data such as session ID, device fingerprint and gameplay events. We do not control or access that data.

Voluntary data — if you email us or use a contact form, we receive whatever you include: typically a name, email address and message text.

Don’t share sensitive personal information with us. We won’t ask for it, and we have no use for it.

Why We Use Your Data

Every piece of data has a job. Here is what those jobs are:

PurposeWhat data is involved
Keeping the Site online and functionalTechnical data, essential cookies
Analysing traffic and improving contentUsage data, analytics cookies
Remembering your language or display preferencesCookie data
Providing the embedded Chicken Road demoDemo interaction data (processed by the third-party provider)
Responding to messages you send usVoluntary data
Detecting and preventing abuse or security threatsTechnical data, usage data
Meeting legal obligations if requiredAny data described above, only when compelled by law

We do not sell, rent or trade your data to advertisers, data brokers or anyone else looking to fill your inbox. That is not our business model and never will be.

Use the demo to explore the game risk-free. No account, no deposit, no data headaches.

Cookies

What They Are

Cookies are small text files your browser saves when you visit a site. They are not spyware, they are not viruses, and they are not reading your diary. They do, however, help us understand whether our Chicken Road strategy guide is actually being read or just bookmarked and forgotten.

What We Use

Essential cookies — keep the Site working properly. Without them, pages may not load correctly or language settings may reset on every visit.

Analytics cookies — collect anonymous statistics about how visitors use the Site: which pages get traffic, how long sessions last, where visitors come from. We use these to improve content and fix what is broken.

Third-party cookies — set by the embedded Chicken Road demo player and by any analytics service we use. These are governed by the privacy policies of the respective providers, not by us.

How to Control Them

Your browser lets you block or delete cookies at any time. Keep in mind that blocking essential cookies may break things, and blocking third-party cookies may stop the demo from loading. That is a trade-off only you can make.

Check your browser’s cookie settings before your first session if privacy is a priority for you.

Third-Party Services and Affiliate Links

The Site connects to external services in three ways, and each one handles data under its own rules:

Demo provider. The Chicken Road demo is embedded via a third-party game platform. When you click “Play Demo,” the game loads inside an iframe and the provider may collect session and device data. We do not see, store or control that data.

Casino operators. Links labelled “Play Now,” “Play for Real Money,” “Login,” “Bonus” and “Promo” direct you to third-party licensed casino platforms. The moment you click, you leave chickenroadgames.co. Everything that happens next — registration, KYC, deposits, withdrawals, bets — is between you and that operator. Read their privacy policy before you sign up.

Analytics tools. We may use services such as Google Analytics to measure traffic patterns. These tools use cookies and process data on their own servers according to their own privacy policies.

We choose partners carefully, but we cannot audit every line of their code. When in doubt, read the privacy policy of the service you are interacting with.

Once you click an affiliate link, you are on someone else’s site. Their rules, their data practices, their responsibility.

Age Restriction

The Site and the Chicken Road game are strictly for adults aged 18 and older. We do not knowingly collect data from minors. If you are under 18, please close this page. If we discover that data has been collected from a user under 18, we will delete it without delay. No exceptions, no grey areas.

If you are an adult and notice a minor accessing the Site, please let us know so we can act.

Your Privacy Choices

You have more control than you probably think:

Cookies. Adjust, block or delete them in your browser settings at any time.

Analytics opt-out. Most analytics providers offer browser extensions or opt-out pages. Google, for example, provides the Google Analytics Opt-out Browser Add-on.

Communication. If you contacted us and want your message and associated data deleted, send us a request at the email address in the Contact section below.

Access and deletion. Depending on your jurisdiction, you may have the right to access, correct or delete any personal data we hold. We will respond to legitimate requests within a reasonable timeframe.

You don’t need a lawyer to manage your privacy. Start with your browser settings.

Data Retention

We keep automatically collected data only for as long as it is useful for the purposes described above or as required by applicable law. In practice, analytics data is typically retained in anonymised, aggregated form. If you contact us, we keep the correspondence long enough to resolve your query and then archive or delete it.

We do not hoard data. If we don’t need it, we don’t keep it.

Data Security

We use reasonable technical and organisational measures to protect the data we collect — encrypted connections (HTTPS), access controls, and regular reviews of our security practices. That said, no website on the internet can guarantee absolute security. If you discover a vulnerability or suspect a data incident, please contact us immediately.

HTTPS is not optional. If your browser shows a warning, do not proceed.

Responsible Gaming Reminder

This is a privacy policy, not a responsible gaming guide — but the two are connected. If you follow affiliate links to a real-money casino, you are entering a regulated gambling environment. Set deposit limits. Use session timers. Play the demo first if you want to learn the game without financial risk. Gambling is entertainment, not income. If it stops being fun, step away and reach out to organisations such as GamCare, BeGambleAware or Gambling Therapy for free, confidential support.

Play the demo for free. If you move to real money, set a budget before you place a single bet.

Changes to This Policy

We may update this Privacy Policy when we add features, change analytics tools or adjust how the Site works. Any changes will be posted on this page with a new “Last updated” date. We will not retroactively reduce your privacy protections without notice. Checking back once in a while is a good habit, though we know most people won’t. At least the date at the top will tell you if anything changed since your last visit.